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Despite the overwhelming evidence in favour of video here are some concerns you might have.
- You are not used to speaking on camera and fear that you won’t look good
- You say you lack the technical skills to create an effective video
- You are not sure about how to go about organising a video
- You don’t have a website and believe you can’t benefit
- You are concerned about the potential cost
Let me answer each of the above in turn and in this way put your mind at rest.
- You on camera. Yes, we fully accept that not everybody has the ability to speak well on camera and that trying to remember the script can be daunting. However, when we say
Google loves Video it does not mean that you have to be the star of the video or even appear on camera. By ‘video’ we mean ‘video format’ and there are many ways of producing an effective video for the search engines using even just good quality digital photos, a keyword rich script, along with background music (if appropriate) and a reassuring voiceover giving your company details such as phone number and web address. Of course, if you want to feature in the video then that can be arranged.
- No technical skills. You do not need any technical skills at all. In fact you don’t have to do anything at all other that tell us what it is that you want promoted and then supply us with the necessary materials (words and photos) so that our scriptwriters can create an appropriate script for you. We will do everything else once we have the necessary raw materials. If you don’t have these then we can arrange to have done at a nominal charge.
- Organising the video. As mentioned above we do everything from the moment you agree that video is the way to promote your business. Once we have the digital photos or video footage our production manager will arrange these in order. At the same time one of our scriptwriters will be tasked with creating a 250-300 word script that will take a little under 2 minutes to read. When created this will then be given to a professional broadcaster to turn into an authoritative but reassuring voiceover. When this is completed all the elements will be brought together into your video which will then be launched to the internet – but more on this a little later.
- You don’t have a website. It doesn’t matter that you don’t have a website. Our small
monthly charge includes a free webpage for you on our hosting site that gives all your company contact details and provides in written format the narrative that was used in the video production so that prospects can read it again at their leisure. We also feature in streaming format the actual video relating to the product or service that you are offering. If you have a website then of course we also provide direct links back to your website.
- Concerned about cost. Don’t be. Our costs are very competitive – and you can even pay in low monthly instalments should this suit your budget better. What’s more our pricing includes (at no extra charge) the submission of your completed video to over 70 video, podcast, social book marking and article sites – all with one thing in mind – the driving of traffic to your website no matter where it lies on the internet.
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